Letter: Illinois Beverage Association Celebrates National Caffeine Awareness Month by Debunking Common Myths on Caffeine!
The Illinois Beverage Association (IBA) celebrates National Caffeine Awareness Month! The month of March shines light on the many myths associated with caffeine – one of the most studied ingredients in the food supply chain. Caffeine has been safely consumed for thousands of years and proven safe time and time again.
Energy drinks are a popular non-alcoholic caffeinated beverage consumed globally. Regardless of whether caffeine is added to a product such as energy drinks or naturally occurring, there is no chemical difference between the two whether consumed hot or cold. And while a typical 16-oz energy drink only contains 160 mg of caffeine, a similar-sized cup of coffeehouse coffee typically has 330 mg of caffeine per 16-oz.
Whether your caffeine intake is from energy drinks or coffee, according to the Food and Drug Administration, the European Food Safety Authority and Health Canada, caffeine consumption of up to 400 mg daily is not associated with adverse health effects for healthy adults.
To help consumers make informed decisions, the beverage industry is proud to play a role in providing updated information on the facts behind caffeine consumption and debunk outdated, common myths.
To learn even more about caffeine and its safety, visit EnergyDrinkInformation.com.
Rob Nash
Executive Director
Illinois Beverage Association