FOR IMMEDIATE RELEASE
June 4th, 2020
Media Contact:
Adam Gypalo
O: 312-768-4730 M: 847-975-8966
adam.gypalo@resoluteconsulting.com

Illinois Beverage Association Completes Rebrand with Launch of New Website
New Brand Reflects Evolution of the Non-Alcoholic Beverage Industry

CHICAGO, IL – On Thursday, June 4th the Illinois Beverage Association (IBA) announced its rebranding with the launch of its new website www.illinoisbeverage.org. The IBA’s rebranding reflects the evolution of the nearly century-old non-alcoholic beverage industry across the State of Illinois as it continues its essential mission of strengthening the Illinois economy through job creation, creating needed tax revenue and building communities through partnerships and contributions.

“In times of opportunity, in times of profound challenges, the IBA supports our members so they can serve their customers, their communities and their dedicated employees,” said Rob Nash, the Executive Director of the IBA. “As our association evolves, we are always trying to find relevant ways we can support our members and tell their story.”

Today, IBA is a powerful network of businesses who make and sell the most popular, innovative, non-alcoholic beverages of every type in the world. The new brand captures the energy and commitment of the forward-looking, responsive beverage industry.

The new IBA website and social media platforms are regularly updated with relevant information and resources to ensure its members can more effectively serve their customers, their communities, and their dedicated employees all while providing a platform to share stories during this time.

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ABOUT ILLINOIS BEVERAGE ASSOCIATION
The Illinois Beverage Association is a powerful network of businesses who make and sell the most popular, innovative non-alcoholic beverages of every type in the world, strengthening the Illinois economy through job creation and tax revenue, championing environmental sustainability and building community through partnerships and contributions.